Bing/Yahoo

Adwords

“The Man Who Stops Advertising To Save Money Is The Man Who Stops The Clock To Save Time

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Google’s little brother, owned by Mircosoft, provides significantly cheaper clicks than Google.

Local, travel, shopping and health related searches account for 30-40% of total search queries. Sessions in these four areas on Bing are often longer and more complex, so Bing might be worth exploring if you run a business in one of these verticals.

Worldwide, paid search click-through rates on Google and Bing have been neck in neck. Average worldwide CTR on Bing in Q1 of 2011 was 2.5%, compared to Google’s 2.9%. However, in 2010, Bing’s average CTR was higher than Google’s, at 2.8% to Google’s 2.5%.

Getting Started On Bing Is As Easy As 1..2..3.. Also Ad Spend Budgets Are Smaller To Get Started … Perfect For The Budget Conscious Small Business Owner

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